SIM REGISTRATION SYSTEM IS ILL-DESIGNED
What is the purpose of digitization? What is the purpose of
digitalization? What is the purpose of capturing user biometrics? What is the
purpose of the SIM registration? There can be so many textbook answers to the
questions, but the simple and ultimate goal is for Consumer protection and convenience
as well as for Organization efficiency and seamless service delivery.
We have been asked to register our SIM Cards and the touted
reason is for our protection against fraudulent activities which is laudable.
The registration process, however, has not been without issues because the
system design is flawed and seems not to have been developed from the users’ or
consumers’ experience perspective. Technology is an enabler but if not well
designed can be a burden, costly without achieving the needed benefits to both
the Consumer and the Organization. It will bring more inconvenience to the
Consumer and a waste of resources to the Organization. This is what I see in
the SIM registration system that has been developed.
I intended to share three registration experiences for this
conversation on why the SIM registration system is ill designed.
- Experience 1
I am an existing customer of Vodafone with a registered SIM
Card. This means, my name, date of birth, and digital address have already been
captured. My biometrics, facial, iris, fingerprints have all been captured
during the registration of my first SIM Card. Also my Ghana card details have
been captured. Vodafone, therefore, to the best of my knowledge has both my
biodata and digital data.
I visited a Vodafone
office and I told the sales person I have an existing registered SIM Card and
want to buy a new one. I was asked to produce my Ghana Card which I obliged. I
was then given the SIM Card after payment and asked to go join a long queue to
get my biometric captured to register the SIM Card. I told the sales person
that I am an existing customer and have an already registered SIM Card and the
response was, I still have to join the queue to get my biometrics recaptured.
Honestly, I went berserk but they told me that is the process, One SIM Card,
One biometric, and has nothing to do with them. I needed the SIM Card so I went
through the process once again.
- Experience 2
A friend of mine, lost the wallet which had the phone and the
Ghana Card, so went to a Vodafone office to get a replacement SIM Card with the
same number. The number already has his biodata, biometrics, Ghana Card details
linked to it. He was told his biometrics will be recaptured together with the Ghana
Card details again. He found it strange but because he needed the SIM Card, he
obliged to go through the process. They then asked for the Ghana Card which he
said was lost but had the number which could be used to retrieve his existing
captured details including his picture to be able to identify him. They said
without the actual physical card they cannot do the replacement.
- Experience 3
A friend of mine, an AirtelTigo customer wanted to buy a
second SIM Card so went to an AirtelTigo office. She had to go through the
whole process of biometric capture with the reason being that the details on
her existing SIM Card are not transferable. Same as my experience with
Vodafone.
These are the experiences that will keep anyone with a IT
knowledge wondering about the quality of the system being used and what went
into the design. It is beggars belief, that one will have to go through such
experiences in this present day digital world.
DESIGNING IT SYSTEMS
In designing any IT system, there is the need to use a Human
Centered Design Approach, to view the outcome from the consumers’ perspective.
Two technical system designers, User Experience Designer (UX) and Interface
Designer (UI), then come together. First is the User Experience Designer (UX)
who understands the requirements of the system from the consumers’ point of
view, understands the information architecture, user requirements and
expectations. The UX design is based on user researched needs and what the
system is supposed to do. How the consumer is supposed to interact with the
system? The convenience and reliability to the consumer. The second is the
Interface Designer (UI) who understands the requirements of the system from the
technical perspective and is usually the graphics designer and software
developer who designs the system based on the user needs, requirements and
friendliness. Ultimately, the UX Designer, the information architect, must test
that the final system developed by the UI Designer, the technical architect,
meets the desired outcome.
Both the Business, UX Designers, and Technology, UI
Designers, must work together through the Systems Development Life Cycle (SDLC)
from the Planning Stage of requirement gathering, System
Analysis and Design, Coding, Implementation and Testing, Deployment and Maintenance.
Most often in designing IT systems we leave the whole system
design to the UI Designer, the software developer, that we want for example a
biometric SIM registration system or an election collation system. We do not
detail exactly the functions of the system and what we want the system to be
doing from customer experience stand point, a business decision which is for
the UX Designer, the operations person, and not a technology decision for the
UI Designer.
THE CURRENT SIM REGISTRATION
SYSTEM DESIGN
From my experience and the other experience above, it seems
the developer of the SIM registration system being used had no idea of the
intended purpose and if they had then the system has been poorly designed. The
developer as a User Interface Designer(UI) and the National Communication
Authority(NCA) as the User Experience Designer (UX) have failed to design a
system that brings efficiency in the SIM registration process to the
telecommunication companies (Telcos), convenience of registration to the
consumer for all stakeholders to experience the purpose and advantages of
digitization and digitalization. It is surprising that the Ministry responsible
for Communication a nd Digitalization also approved such a system when both the
Telcos and NCA are under their supervision.
I will now be using the three experiences to show the flawed
design of the current registration system that has been developed.
- Registering a Second SIM Card
To register another SIM with your existing Telco when you
have an existing registered SIM card, your biometrics is recaptured again with
the Ghana Card. The telcos are not able to just link the new SIM card to your
existing identity. Every new SIM card purchased will require a new biometric
capture. One SIM card, One Biometric.
This system as it is operating now, is an inefficient system
design that is not helpful to the Telcos, NCA and the Citizens. For the Telcos,
the queuing is becoming a nuisance and affecting their non-registration service
delivery. NCA, if they are the data controllers, will need more hardware
resources to be able to accommodate these multiple data capture since we are
being told each person is limited to having ten (10) SIM cards on all networks.
I wonder how this can be detected when the system does not seem to be
centralised but distributed. Finally, for the citizens, recapturing of the
registered user’s biometrics again is superfluous, unnecessary, waste of
resources and against the benefits of the digitalization.
There will also be data redundancy. Should I want to update
my digital address for example, do I have to change it for each number, SIM
Card, separately? What if I change it for one SIM card but forget to do that
for my other number with the same Telco? What if I even give a different
digital address when registering my second SIM card? Any analysis of SIM card
holders for decision making by geographical area will have me living in two
places.
- Replacement of lost SIM Card and
Ghana Card
To replace a lost SIM card with your existing Telco when your
lost SIM card has already been registered, your biometrics is recaptured again
with the Ghana Card. The Telcos are not able to just retrieve the existing
registered data upon identification, give a new SIM card with the existing
number and link it to the already captured biometrics. Every replacement SIM
card with the same number in your name will require a new biometric capture.
Once you lose your Ghana card which has already been used to
register a SIM card and you lose your SIM Card, to get a replacement SIM card,
you will have to wait till you get a new Ghana card from the National
Identification Authority. Beggars belief. You can imagine if you have mobile
money on the number. This defeats the very purpose and advantages of moving
from a manual system to a digitized environment when record retrieval is real
time.
The Telco should be able to retrieve your data using the Ghana
card number without the physical card since they also captured your facials and
you are physically standing in front of them to be identified.
BEST CASE DESIGN
The ideal design for this whole SIM card registration, once
Ghana Card, was the only card being used, was for the Telcos to, after taking
our biodata to link the number to the card in their system with no need of
capturing our biometrics.
The Ghana card already has our biometrics captured so should
there be any fraudulent activity by a user, all the Telco has to do is under a
court order or a legal procedure disclose to the law enforcement agency the Ghana
card to which the number is linked to. It is now up to the law enforcement
agency to do their investigations with the National Identification Authority
(NIA) for whatever information they need. The Telcos per se do not need our
biometrics to deliver their telecommunication services and the capture is against
the data protection law and principles as unnecessary.
WORST CASE DESIGN
Once the Telcos are being made to capture our biometrics
despite capturing the details of our GHANA Cards, the worst case design is to
allow existing registered SIM card holders to buy additional SIMs or replace
lost SIMs buy linking them to the already captured data of the consumer.
Does it make sense if you are a customer of a bank with a
current account and you want to open a savings account but the bank asks you to
bring new passport pictures and that they need to capture you details again.
WAY FORWARD
Of course the current system is able to capture our
biometrics and link it to a SIM card. The registration system, however, has to
be redesigned as a centralised, online real time system that will allow the
Telcos to link multiple SIM cards to the same captured data of the Consumer. In
fact, the Telco should be able to use one centralised database with our
biometrics captured just once with all them being able to link their SIM cards
to our names. This will even make it easy to monitor the maximum of Ten (10)
SIM cards per person across all the networks.
CONCLUSION
Digitalization with respect to public service delivery is to
benefit the citizenry by way of a seamless e-government business and Citizen-to
Government (C2G) interaction as well as enhancing productivity. This poorly
designed SIM registration system for registering a second SIM card or replacing
a lost card is stressful, inconvenient, time wasting and unproductive.
Data already captured for a particular person should be transferable
to additional SIM being registered by the same person. If this cannot be done
then it means the Telcos are not hosting the database in-house and the database
is also not centralised, not online to be accessed real time and one wonders
who is hosting and storing the biometrics.
We might be investing in this digitization and digitalization
agenda but would not reap the intended benefits if we have poorly designed
systems as we experiencing with this SIM registration. I hope such ill-designed
systems are not cutting across other sectors of the economy.
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